Giveaway are sponsored by Adobe, Meebo, LuckyOliver

Wiki of Beauty & The Beast: Usability & Functionality Date & Time: 9/26/07 Wed 6:30pm Location: Hurricane Electric Building Two "The Matrix" 48233 Warm Springs Blvd, Fremont CA 94539 6:30pm Registration, Networking, Food & Drink 7:30pm Presentations & Discussion Panel 9:30pm Giveaways Moderator: Luke Wroblewski Senior Principal of Product Ideation & Design at Yahoo! Inc. & Author of “Site-Seeing: A Visual Approach to Web Usability” Speakers: Kevin Flaherty Co-founder and VP of Marketing at Wetpaint (Seattle) Ryan Lukehart Director of Sales and Marketing at BrainKeeper (Virginia) Aaron Fulkerson Co-founder and V.P. Product Management at Mindtouch (San Diego) Raju Vegesna Zoho Evangelist at Zoho Joshua Wold Global Pre-Sales Team Manager at Atlassian Software Systems

• Content Management System Admin & Users
• Wiki Admin & Users
• Wiki Developers
• User Interface Designers & Interactive Engineers
• Wiki Bloggers
• Startup Founders
• Executives

• User Experience
• Product Design
• Usability
• User Interface
• Work Flow
• Task Analysis
• Work Flow
• Enterprise Application Design
• WIki Customization & Features

Luke Wroblewski
Senior Principal of Product Ideation & Design at Yahoo! Inc. &
Author of “Site-Seeing: A Visual Approach to Web Usability”
Luke Wroblewski is a Web strategist, designer, and author. He is currently Senior Principal of Product Ideation & Design at Yahoo! Inc. and Principal of LukeW Interface Designs, a product strategy and design consultancy he founded in 1996. Luke works on new business ideation and conceptualization using design methodologies, skills, and principles to create and refine the strategy and design of new or existing products.

Kevin Flaherty has a strong product marketing background, having worked as a brand manager at Colgate-Palmolive from 1997 to 2000. He was responsible for driving marketing programs and cross-functional teams for the company’s Palmolive Dish Liquids business. While there, Kevin oversaw all aspects of the product and promotional mix for a flagship brand. Kevin then worked for Amazon.com, where he was responsible for managing the Amazon.com homepage as well as all partner landing pages. From 2000 to 2001, he was responsible for
optimizing the customer experience and revenue metrics for one of the world’s most heavily trafficked e-commerce sites. Most recently, Kevin worked at Precor Incorporated, one of the country’s most successful fitness equipment brands. From 2001 to 2005, Kevin oversaw commercial and consumer marketing, public relations, and strategic events as the director of marketing.

Kevin earned a M.B.A. from Indiana University, where he was the recipient of
the Lazzara Memorial Scholarship. He also holds a B.S. in Business
Administration from Washington University in St. Louis, Missouri.

Ryan Lukehart has spent his entire career working with information delivery systems. His experience has encompassed roles in product management, marketing communications, and sales. Ryan has applied these skills within a number of industries, including higher education, consulting, and business process automation.

Aaron is a multifaceted entrepreneur and technology advocate. He is a recognized expert on communities, software, and open source. Aaron has been a featured speaker on these topics at conferences and Universities. He has successfully deployed and managed communities virtually and in meatspace for non-profits, teams within Microsoft, open source projects, and research and development teams. He also co-founded and helped community outreach programs­ to provide computing resources to underprivileged persons in North Carolina and Minnesota. Aaron received his BS in Computer Science from University of North Carolina—Chapel Hill.

Raju Vegesna
Zoho Evangelist at Zoho
Raju is the evangelist for Zoho and has been revered by the media as one of the key players in the Office 2.0 revolution. He has worked for Zoho from its inception, and wears multiple hats stemming from manager of customer/community relations to technology visionary. Raju is one of the key people responsible for developing the strategic direction of the Zoho Office Suite. He is an avid blogger (see: blogs.zoho.com), and users of Zoho are encouraged to contact him directly.

Raju's motto is "The customer is at the core of every activity that we do at Zoho. It?s more than a saying, it?s put into action at Zoho."

Prior to joining AdventNet, Raju co-founded an Internet services company serving the educational market. He holds a Bachelors degree in Computer Science.



Joshua Wold
Global Pre-Sales Team Manager at Atlassian Software Systems
Joshua Wold is a collaboration technologies specialist heading up the global pre-sales efforts of Atlassian Software Systems, a leading provider of innovative collaborative and development tools.

Combining his Masters in Communication with 10 years of business technology experience Joshua has focused his efforts on combining an understanding of how people relate to one another with technology. A creative evangelist of emerging technologies, he has specialized in technology focused on helping people and organizations communicate and collaborate more effectively.

Joshua began his career managing and growing the business operations of BrainLAB, a leading software based medical device manufacturer. Transitioning into web development and telecommunications sales honed both his technical skills and the ability to apply technologies to practical uses. Currently heading up the global pre-sales team at Atlassian, Joshua is growing adoption of new technologies such as Enterprise wikis.

A firm believer in transparency and applicable technologies, Joshua advocates developing technology that is both easily usable and useful. A non-traditional technology evangelist paired with a non-traditional software company breaking the norms.

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