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American Pie - Apple iPhone App Store

Date: Jun 24, 2009 Wed
Time: 7:00pm-9:00pm
Location: Hurricane Electric
Address: 48233 Warm Spring Blvd, Fremont California 94539
Food & Drink: Sponsored by Hurricane Electric

Discussion Panel:

Moderator:
Christopher Allen, Author of iPhone in Action: Introduction to Web and SDK Development

Panelists:
Sean Galligan, VP of Business Development at Flurry, Inc.
TBD,Anu Shukia, CEO at Offerpal

What You Will Learn:

* iPhone App Store Strategy: Design, Category, Pricing
* iPhone Analyic: Web Traffic and SDK Install
* iPhone Intelligence: Usage and Behavior
* iPhone Monetization Options: Ad Network, Virtual Currency, iTune Store
* iPhone Developer Challenges: How to increase and sustain income?

Anu Shukla
Founder and CEO at Offerpal Media
Anu Shukla is a serial entrepreneur. Prior to founding Offerpal Media, she was the founder and CEO of Mybuys Inc. where she currently serves on the Board of Directors. Mybuys is a venture-backed company in the eCommerce personalization market. Prior to Mybuys, Anu pioneered the category of Internet Marketing Automation as founder and CEO of Rubric, Inc. Rubric was acquired in 2000 for $366 million. Prior to Rubric, Anu has held a variety of executive roles including the VP of Marketing and Product Strategy at Versata (VATA), and Vice President of Worldwide Marketing and Product Management at Compuware/Uniface Corporation (CPWR). Anu has served on the Board of Directors of the International Museum of Women (imow.org) and the Advisory Board for the Leavey School of Business, Santa Clara University. She was named to the Computer Industry "Dream Team" by Business 2.0 magazine in 2004, awarded the YSU Distinguished Alumni award in 2005, and the Entrepreneur of the Year by the Washington D.C. based Dialogue on Diversity organization in 2005. In 2007 Anu was awarded an Honorary Doctorate degree from Youngstown State University in recognition of her business achievements.
Sean Galligan
Vice President of Business Development at FlurryFlurry, Inc.

Sean brings more than 13 years of experience in business development, marketing and sales with major operators and start-ups in the telecommunications industry. At Sprint, he helped launch the company's e-business and mobile computing business units. Prior to joining Flurry, Sean served as Vice President, Commercial Operations at Global Motorsport Group (GMG), a wholesale distribution company controlled by private equity firm Cerberus Capital Management. As a member of the executive team, Sean worked directly with Cerberus to develop GMG's turn-around plan. Sean holds a Bachelor of Science from Purdue University and a Master of Business Administration from Cornell University.